When we were designing our flagship brands, we knew we would not please everybody, so we went for diversity; our Yukon Red is substantially different from our Yukon Gold. But what has surprised us most is that our local Yukoners have taken both of our flagship brands to heart (and to dinner, and to parties…) and drank almost equivalent quantities of each! This speaks volumes for the apparent consumer cravings for beers with flavour, and Yukon Red is all about flavour. The drink starts with by displaying a deep bronze colour, but the beer is crystal clear. The head is an abundant fine mousse (pronounced ‘moose’ for the cabin crowd), cream coloured and just spilling over the rim of the glass (if you got the good waitress, Yukon trained and all). As you raise the mug, your senses catch the fine aromas permeating from the glass, clean malty sweetness touched by spicy hop esters.